Solutions · Food & beverage
DMAI Pro for Butcher, poultry & seafood
Butchers, poultry shops, fishmongers and caviar sellers taking orders by Instagram DM and WhatsApp. Pricing is by weight and the final weight is known only after cutting and cleaning, so orders are placed at an estimate and finalised after weighing. Customers ask about freshness, animal origin (local, Naimi, Australian), halal slaughter, cuts and cleaning, and delivery time. Eid al-Adha, Ramadan, vow sacrifices and gatherings are peak times, and delivery must keep the cold chain.
Questions your customers ask
Each is answered from your own information.
What's lamb per kg today?
Is it halal slaughtered?
When was it slaughtered? Fresh or frozen?
Is the lamb local or imported?
Why does the final weight differ from my order?
Is fish cleaning extra?
6 ready flows
Weight-based order with cut instructionsCapture type, quantity, cut/cleaning and delivery slot precisely; estimate first, final price after weighing
Today's fish & prawnsShow today's catch and take orders with cleaning instructions
Udhiya, aqiqah & vow sacrificesPre-book an animal for Eid al-Adha or aqiqah with breed/weight, slaughter day, cutting and sharing
Caviar orderSell caviar explaining species, weight, cold chain and carry/export limits
Repeat last orderFast 'same as last time' reorder for weekly regulars
Freshness or cut complaintLog the complaint fast with photos and delivery temperature condition and escalate
Sales stages
- First message
- Order details captured
- Awaiting weighing
- Awaiting payment
- Out for delivery
- Delivered
- Weekly regular
Instagram ideas
- Morning 'today's catch' story with prices and keyword 'FISH'
- Cutting/cleaning reel with comment 'PRICE' → auto-DM
- 'Book your udhiya' click-to-WhatsApp campaign 3 weeks before Eid
- 'Halal & abattoir' highlight with certificates
A reminder sent automatically
Hi 🌸 Confirm before 5:30 pm and it arrives today. Shall I book it?