Solutions · Fashion & apparel
DMAI Pro for Jewellery & gold
Gold shops and jewellery galleries (plus silver and fashion-jewellery sellers) showing necklaces, bracelets, rings, bridal sets and name pendants on Instagram. Gold is priced live; in the Gulf: weight × daily gram rate (22K or 21K) + making charge + VAT; in Iran: weight × daily 18K rate + making fee + seller profit (~7%) + VAT on making and profit. Customers ask ‘how many grams? what's the price with making?’, about invoices and hallmarks, exchange and buy-back, and ring size. Shipping must be insured, and trust is everything.
Questions your customers ask
Each is answered from your own information.
How many grams is it? What's the price with making?
What's your making charge?
Do you give an official invoice?
What karat is it? Is it hallmarked?
Is shipping gold safe? Is it insured?
Will you buy it back later?
6 ready flows
Today's price for a pieceQuote today's price transparently, broken down into weight, making, margin and VAT.
Buy & insured shippingLock the price with payment, record invoice details and ship securely.
Name pendant orderCapture the exact text and font of a custom pendant.
Showroom appointmentBring customers in for big purchases (bridal sets).
Exchange & buy-backExplain exchange/buy-back rules clearly and refer to staff.
Order statusAnswer ‘when will my order arrive?’ without an admin by reading status and tracking from the order.
Sales stages
- First message / price
- Piece selected
- Price locked
- Paid
- Invoiced & insured shipping
- Delivered
- Occasion customer
Instagram ideas
- Comment ‘price’ under a piece Reel → DM with weight and today's price
- Comment ‘name’ under a name-pendant post → pendant order flow
- Daily story ‘Today's gold rate’ + ‘light pieces under 2 g’
- Before Eid, Valentine's, Mother's Day and wedding season: ‘gift’ comment campaign
A reminder sent automatically
Gold is moving today; if you still want this piece, tell me and I'll recalculate the live price.